Grace, who worked as a scriptwriter on the program during the 1980s. “‘The Love Boat’ really created the cruise industry,” says Michael L. The show has since been described as “the greatest product placement” ever, serving as a complete introduction to cruising for many of its avid viewers. The latest, reality dating competition show “The Real Love Boat,” will be filmed on board a Princess Cruise ship, just like the original show, and is due to air on CBS later this year.īased on a non-fiction book written by former cruise director Jeraldine Saunders, “The Love Boat” centered around ship captain Merrill Stubing (played by Gavin MacLeod) and his on board crew, while different guest actors played passengers each episode. "The Love Boat" centred around the adventures of the crew and passenger on board a luxury cruise ship.
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